Publican Awards Mezzanine - Brooklyn vs Poretti
Evolution London, Battersea
Each year, the Carlsberg Marston’s Brewing Company honours the nation’s best publicans at the Publican Awards - and in 2023, Creator was proud to bring a dynamic, double-sided brand activation to life.
We designed, fabricated, and installed a bold mezzanine experience that kept the energy high all night long. The theme? A playful head-to-head showdown between two of the company’s leading beer brands - each brought to life through distinct, immersive design:
Brooklyn Brewery took centre stage with an edgy, NYC-inspired vibe, wrapped in bold black and yellow branding. A bespoke bowling alley, pretzel bar, claw machines, and shuffleboard created a gritty, interactive Brooklyn atmosphere.
On the other side, Poretti delivered a more refined, Italian-inspired experience, complete with lush floral displays, a carafe archway, stylish photo opportunities, and a classic, elegant bar setup.
The activation was a hit. Client feedback praised it as one of the calmest and smoothest installs they’d ever experienced. As for the crowd? A sea of smiling faces and happy guests - though we like to think that wasn’t just down to the beers on offer.
Client: Zeal
Photographer: Jessamine Cera
